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It's Not Working Out! Keep Trying

Updated: Apr 17


The inventors and aviation pioneers ORVILLE & WILBUR WRIGHT battled depression and family illness before starting the bicycle shop that would lead them to experimenting with flight. After numerous attempts at creating flying machines, several years of hard work and countless failed prototypes, the brothers finally created a plane that could get airborne and stay there.


Business Brains know that our mental landscape and what we believe can limit our effectiveness, whether as communicators, leaders or, equally, as parents, coaches or teachers. These limiting ‘maps’, if you like, may have been created from experiences we’ve had.


Some maps don’t quite work out how you would hope they will. They were painful or embarrassing so they shape how you anticipate things will be from now on. Success doesn’t often happen immediately. In fact, most Business Brains know that everyone makes mistakes and experiences setbacks.


But you have a choice. You can...


a) think like a resourceful adult – give up and decide that you are now incapable or


b) think like a baby learning to walk – be free from negative mapped experiences and persist until you succeed. Babies treat each effort as a learning experience. To achieve their success winners also explore their results, they try to understand what they have learnt and apply it to every new attempt. These experiences are simply feedback and therefore if treated as such have immense benefits.

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